Marketing is essential for your small business. Without it, you have no business.
But marketing takes a lot of time and dedication to really start producing results.
So, if you are finding it hard to put the time into marketing your business – the obvious choice will be to pay for it.
But if cash is tight, and you don’t have the time – what can you do? Or what if you are starting a new business, and you are bootstrapping it?
Well, I want to share with you a couple of ways to get customers, using very little of your time – and without spending a dime on marketing.
1. Ask your marketing company to give you their services for free.
If you need to market your services, other people need it too.
Negotiate with your marketing company to give you free services if you refer them a certain number of customers.
Then start referring like crazy…and get your marketing for free.
I got a free website, following this particular strategy.
2. Get your customers to pay for your marketing.
Like I said, other people need marketing too.
Find a quality marketing company that offers their services dirt cheap (you may have to go to another state or country). Then double the price and sell it as an added service to your customers or the public.
You only have to sell it to one customer – and your marketing will be paid for.
If you sell it to more people, you will have an additional stream of income.
I got all my SEO, email marketing, video marketing, and social media marketing free following this strategy.
I also started my own SEO business, and created a nice stream of income for myself.
3. Hire a virtual assistant and have your customers or business partners pay for it.
Virtual assistants are the swiss army knives of the business world.
They can do just about anything – and do it inexpensively.
If you pool some people together who need a virtual assistant to do their marketing, make your compensation that the VA does your marketing for free.
I mean the VA is doing it anyway…
This is the easiest of all of these, and it works really well.
So these are just a few of the many ideas that you can use to get all your marketing done for free.
And like I said, they work. I haven’t paid for my marketing in months.
Sapient Business Solutions Inc.
A Business Consulting Company
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